What is the secret of film magic? The authors are trying to figure it out together with psychologists and fellow filmmakers. How do new technologies affect the development of cinema? Is it good or bad? Is it true that film can enchant the viewer? The authors of the film, together with psychologists from the Higher school of Economics and Lomonosov Moscow state University, arrange an unusual experiment that should prove the difference between the audience's perception of a classic film screening from film and from digital media.